What is a marketing collateral design?
Marketing collateral design is the creation of visual materials that support sales, fundraising, and partnership efforts. For clean tech companies, this includes pitch decks for investor presentations, sales one-pagers explaining technical products, conference booth graphics, partnership proposals, infographics visualizing climate impact data, and digital reports establishing thought leadership. Effective collateral translates complex sustainability innovations into compelling narratives tailored to each stakeholder audience—from venture capitalists evaluating investment opportunities to enterprise buyers assessing ROI.
What is included in a collateral design?
Comprehensive collateral design includes strategic messaging frameworks, visual identity application, information architecture, data visualization, custom illustrations, typography systems, and template development. For climate tech companies, this means investor pitch decks with compelling narratives, sales materials with clear value propositions, technical infographics explaining carbon metrics or energy flows, conference presentations and booth graphics, partnership proposals demonstrating mutual value, and branded templates for ongoing use. Each piece is designed to drive specific outcomes—funding, pilot sign-ups, or strategic partnerships.
How long does it take to create marketing collateral?
Timeline varies by project scope. Simple materials like sales one-pagers can be delivered in 48 hours for urgent needs. Comprehensive pitch decks typically take 1-2 weeks including strategic workshops, content development, and design iterations. Full collateral suites for conference launches or fundraising campaigns generally require 3-4 weeks. Our remote-first team enables flexible collaboration across time zones, and our agile process allows for rapid turnaround when you have time-sensitive investor meetings or partnership opportunities.
What's the difference between marketing collateral and website design?
Marketing collateral focuses on specific touchpoints—investor meetings, sales conversations, conference booths—with materials designed for particular audiences and conversion goals. Websites serve as comprehensive digital presences for ongoing discovery and engagement. Collateral is often more narrative-driven and context-specific (a pitch deck tells your funding story, a sales sheet addresses buyer objections), while websites must serve multiple audience segments simultaneously. Both require strategic messaging, but collateral allows for targeted storytelling optimized for specific stakeholder interactions and business objectives.
How much does marketing collateral design cost?
Pricing depends on project scope and complexity. Individual deliverables like pitch decks or infographics can be addressed through our Design Essentials subscription starting at $2,699/month (inaugural pricing), which includes bi-weekly check-ins and predefined design tasks. For ongoing collateral needs—sales materials, conference graphics, partnership proposals—our Design Supercharger at $4,499/month (inaugural pricing) provides flexible design support with weekly strategy calls. Project-based pricing is available for one-time needs. All options are 3x more cost-effective than hiring in-house senior designers.
Can you help with both design and content for collateral?
Yes, our full-service approach includes conversion-focused copywriting alongside visual design. We conduct strategic workshops to extract your core value propositions, competitive advantages, and climate impact narratives, then translate these into compelling content and visuals. For technical clean tech companies, this is particularly valuable—we help distill complex innovations into clear messages for investors, enterprise buyers, and partners. Our team understands sustainability terminology and can craft narratives that resonate with climate-conscious stakeholders while maintaining technical credibility.
Do you create templates we can use internally?
Absolutely. We develop branded templates that empower your team to create consistent collateral independently. This includes pitch deck templates with modular slide layouts, sales one-pager frameworks, social media graphic templates, presentation systems, and document templates. All templates follow your brand guidelines and include usage instructions. This approach is ideal for scaling climate companies that need frequent collateral updates for product launches, partnership announcements, or investor updates between our design engagements.
What industries do you specialize in for marketing collateral?
We specialize in clean tech, climate tech, and deep tech companies working on sustainability challenges. This includes renewable energy providers, carbon capture ventures, EV infrastructure companies, grid optimization platforms, battery technology innovators, circular economy businesses, ESG data providers, and green building technology. Our expertise in translating complex technical innovations into compelling narratives makes us particularly effective for companies addressing climate solutions that require educating diverse stakeholders—from technical buyers to impact investors to policy partners.