Transform your climate vision into compelling brand experiences and digital platforms that drive adoption, secure funding, and accelerate impact. We partner with sustainability leaders to craft strategic design systems—from brand identity to conversion-optimized websites—that communicate complex environmental innovations with clarity and authority, helping you stand out in the competitive green economy.
Comprehensive strategic design services that transform climate innovations into compelling brand experiences and high-converting digital platforms.
Story-first market positioning and visual identity systems that differentiate your climate innovation in crowded markets. Establish instant recognition and trust with investors, partners, and enterprise buyers through cohesive brand frameworks.
Conversion-focused websites built on Webflow or Framer that accelerate pilot sign-ups and unlock catalytic capital. SEO-optimized architectures with fast-loading technical content that ranks and converts enterprise leads.
User-centered design for climate tech platforms, energy management apps, and sustainability software. Transform complex environmental data into intuitive interfaces that drive adoption and enhance user retention.
High-converting single-page experiences optimized for pilot programs, investor leads, and demo requests. Strategic trust signal placement and buyer journey-led structures that turn visitors into qualified leads.
Micro-interactions and animations that bring climate solutions to life. Engaging visual experiences for investor presentations, product demos, and mobile energy applications that communicate impact effectively.
Comprehensive brand manuals and asset libraries that ensure consistency across teams, agencies, and global offices. Future-proof systems that scale with company growth and funding rounds.
We don't just make things look good—we build strategic design systems that drive measurable business outcomes. Our climate-focused approach combines brand positioning, conversion optimization, and user-centered design to help sustainability leaders secure funding, win enterprise partnerships, and scale adoption. With 3x cost efficiency compared to in-house teams and turnaround times as fast as 48 hours, we're the agile creative partner that moves at the speed of climate innovation.
From pre-seed startups to established climate innovators, we've helped organizations raise capital, launch products, and scale adoption.
"They very quickly understood the kind of messaging that was important to us and how to translate that into a compelling visual experience. I can't recommend them enough!"
"Working with What If has been transformative — faster feature roll outs, reduced development costs, and a fantastic user experience. They quickly understood our vision and offered proactive ideas"
"The extremely high quality of outputs with fast turn around times and availability of team at short notice has been perfect for our requirements"
"They very quickly understood the kind of messaging that was important to us and how to translate that into a compelling visual experience. I can't recommend them enough!"
"Working with What If has been transformative — faster feature roll outs, reduced development costs, and a fantastic user experience. They quickly understood our vision and offered proactive ideas"
"The extremely high quality of outputs with fast turn around times and availability of team at short notice has been perfect for our requirements"
"They very quickly understood the kind of messaging that was important to us and how to translate that into a compelling visual experience. I can't recommend them enough!"
"Working with What If has been transformative — faster feature roll outs, reduced development costs, and a fantastic user experience. They quickly understood our vision and offered proactive ideas"
"The extremely high quality of outputs with fast turn around times and availability of team at short notice has been perfect for our requirements"
Strategic design partnerships built for the urgency of climate action.
We've spent years understanding climate challenges and designing for 100+ climate-focused organizations across renewable energy, carbon capture, and clean tech sectors.
Workshop-to-launch in weeks, not months. Rapid iteration cycles and turnaround times as fast as 48 hours keep pace with funding deadlines and product launches.
3x cheaper than hiring in-house senior designers. Full-service approach eliminates coordination headaches and delivers end-to-end strategic design from brand to product.
Evidence-backed strategies validated through usability testing, competitive scans, and stakeholder alignment exercises. Design decisions grounded in research, not assumptions.
Design leaders with architecture backgrounds and climate conviction.
Co-founder
Before co-founding What if Design in 2020, Akhila designed innovative LEED-certified buildings and led urban interventions valued at over $100 million, impacting millions of people globally. Her architecture background at IIT Kharagpur provides deep expertise in sustainable design principles and systems thinking—skills she now applies to digital brand experiences and climate tech platforms. Akhila's work bridges the physical and digital worlds of environmental design, bringing the same rigor she applied to sustainable architecture to crafting compelling brand identities and user experiences for climate innovators. Her leadership has helped organizations from pre-seed startups to established ventures communicate complex environmental solutions with clarity and authority, securing funding and accelerating market adoption.
Co-founder
Before co-founding What if Design in 2020, Tejas drove business growth for OYO across three countries and designed training programs that reached over 1,700 people throughout India. His background in strategic growth and large-scale program management brings a business-outcome focus to design work, ensuring every creative decision aligns with client goals like securing investment, winning partnerships, and scaling user adoption. Tejas studied architecture at IIT Kharagpur, where he met Akhila and began their collaborative journey in design. His unique blend of business strategy and design thinking helps climate tech organizations translate complex environmental innovations into compelling narratives that resonate with investors, enterprise buyers, and end users. Under his leadership, What if Design has helped clients raise multiple funding rounds and launch products used by millions.
What is a green designer?
A green designer specializes in creating visual identities, digital experiences, and brand systems for environmentally-focused organizations. They combine traditional design expertise with deep understanding of sustainability challenges, translating complex climate innovations into compelling narratives that drive business outcomes. Green designers work across brand positioning, website development, UX/UI design, and marketing collateral specifically for clean tech, renewable energy, carbon reduction, and other environmental sectors.
How long does a typical branding or website project take?
What makes your approach different from traditional design agencies?
Do you work with early-stage startups or only established companies?
What platforms do you build websites on?
Can you help with ongoing design needs after the initial project?
How do you ensure brand consistency across different touchpoints?
What is your process for UX design and product development?
Schedule a free consultation to discuss how strategic design can accelerate your climate impact and business growth.
Remote-first team with hubs in San Francisco and Bangalore, serving climate leaders worldwide.
Remote-First
Service Model
San Francisco & Bangalore
Team Locations
Global Climate Tech
Client Reach
Our remote-first model delivers world-class design services to climate innovators globally. Let's discuss your project.
Committed to sustainable design practices and climate action
Partners include TATA1mg, Accel Partners, and Ministry of Health Saudi Arabia
100+ projects for renewable energy, carbon reduction, and clean technology leaders
Share your project details and we'll respond within 24 hours with next steps. Whether you're preparing for fundraising, launching a product, or scaling your climate impact, we're here to help.
For immediate assistance, feel free to give us a direct call at You can also send us a quick email at team@whatifdesign.in
For immediate assistance, feel free to give us a direct call at You can also send us a quick email at team@whatifdesign.in