Brand Positioning & Identity
Establish market differentiation and visual credibility through story-first positioning frameworks, competitive analysis, and cohesive brand systems that resonate with investors and enterprise buyers.
Transform your climate innovation into compelling digital experiences that accelerate pilots, unlock catalytic capital, and win strategic partners. Our full-service design and engineering approach delivers brand positioning, user-centered product design, and conversion-optimized websites—all specifically crafted to help greentech ventures communicate complex sustainability solutions to investors, enterprise buyers, and end-users.
From strategic brand positioning to pixel-perfect product experiences, we deliver end-to-end design solutions for climate innovators.
Establish market differentiation and visual credibility through story-first positioning frameworks, competitive analysis, and cohesive brand systems that resonate with investors and enterprise buyers.
Build conversion-optimized, SEO-focused websites on Webflow or Framer that showcase your climate innovation, accelerate pilot sign-ups, and turn technical complexity into compelling digital experiences.
Design user-centered energy platforms, sustainability dashboards, and climate applications through insight-driven research, interactive prototypes, and iterative testing that boost adoption and reduce rework.
Create high-converting single-page experiences for paid campaigns, product launches, and pilot programs with strategically placed trust signals and conversion-focused CTAs tailored to technical and executive audiences.
Bring your climate tech to life with delightful micro-interactions, energy visualizations, and interactive prototypes that simplify complex sustainability concepts for investors and customers.
Scale your brand consistently across teams and agencies with comprehensive documentation, asset libraries, and usage frameworks that maintain integrity through rapid growth and global expansion.
We don't just design—we partner with climate innovators to turn breakthrough technologies into market-ready brands and products. From initial positioning workshops to live product launches, our remote-first team delivers full-service design and engineering at 3x lower cost than in-house hires. With turnarounds as fast as 48 hours and deep expertise in climate tech, we help you communicate complex innovations effectively, win strategic partnerships, and accelerate your path to impact.
We've helped greentech ventures raise funding rounds, launch enterprise pilots, and scale digital experiences for millions.
"Working with What If has been transformative — faster feature roll outs, reduced development costs, and a fantastic user experience. They quickly understood our vision and offered proactive ideas"
"The extremely high quality of outputs with fast turn around times and availability of team at short notice has been perfect for our requirements"
"They very quickly understood the kind of messaging that was important to us and how to translate that into a compelling visual experience. I can't recommend them enough!"
"Working with What If has been transformative — faster feature roll outs, reduced development costs, and a fantastic user experience. They quickly understood our vision and offered proactive ideas"
"The extremely high quality of outputs with fast turn around times and availability of team at short notice has been perfect for our requirements"
"They very quickly understood the kind of messaging that was important to us and how to translate that into a compelling visual experience. I can't recommend them enough!"
"Working with What If has been transformative — faster feature roll outs, reduced development costs, and a fantastic user experience. They quickly understood our vision and offered proactive ideas"
"The extremely high quality of outputs with fast turn around times and availability of team at short notice has been perfect for our requirements"
"They very quickly understood the kind of messaging that was important to us and how to translate that into a compelling visual experience. I can't recommend them enough!"
We bring strategic design thinking, climate expertise, and rapid execution to every partnership.
We exclusively serve greentech, climate tech, and sustainability ventures—bringing deep domain expertise to every project.
3x cheaper than hiring in-house senior designers with full-service capabilities from brand strategy to product launch.
Turnarounds as quick as 48 hours for urgent needs, with workshop-to-launch timelines measured in weeks, not months.
We prioritize business outcomes—whether that's pilot sign-ups, investor confidence, or enterprise sales enablement—not just aesthetics.
Climate-focused designers with a track record of impact
Co-founder
Before co-founding What if Design, Akhila designed innovative LEED buildings and led urban interventions worth over $100 million, impacting millions of people globally. Her architectural expertise and systems thinking now shape how climate tech companies communicate complex sustainability solutions through compelling digital experiences. With a background from IIT Kharagpur, Akhila brings strategic design leadership to greentech ventures seeking to accelerate pilots, unlock capital, and win enterprise partnerships. Her work bridges technical innovation and user-centered design, helping climate innovators translate breakthrough technologies into market-ready brands and products that drive measurable environmental impact.
Co-founder
Before co-founding What if Design, Tejas drove business growth for OYO across three countries and ran programs training over 1,700 people throughout India. His unique blend of business strategy and design thinking now helps climate tech companies position their innovations for maximum market impact. With his IIT Kharagpur education and operational expertise, Tejas leads strategic workshops that align stakeholder vision, validate positioning with data-driven insights, and create frameworks that accelerate fundraising and enterprise sales. His approach ensures every design decision supports measurable business outcomes—from pilot conversions to Series B readiness—helping greentech ventures scale efficiently while maintaining strategic focus on climate impact.
What is a greentech company?
A greentech company develops technologies, products, or services that reduce environmental impact or promote sustainability. This includes renewable energy, carbon capture, electric vehicles, circular economy solutions, energy management platforms, and climate data analytics. Greentech ventures span from early-stage startups to established enterprises focused on decarbonization, resource efficiency, and climate mitigation.
What exactly is greentech engineering?
What does a solar system designer do?
How long does a typical greentech design project take?
What's included in your greentech design services?
How much do greentech design services cost?
Do you work with early-stage greentech startups?
Can you help with ongoing design needs after launch?
Let's discuss how strategic design can help you win pilots, secure funding, and scale your greentech venture.
Share your greentech challenge and timeline. We'll respond within 24 hours with a customized approach and transparent timeline.
For immediate assistance, feel free to give us a direct call at You can also send us a quick email at team@whatifdesign.in
For immediate assistance, feel free to give us a direct call at You can also send us a quick email at team@whatifdesign.in