Eco Design Solutions for Sustainable Green Building

Transform your sustainability vision into powerful digital experiences that accelerate green building adoption and unlock climate capital. What if Design partners with eco-conscious innovators to craft strategic brand identities, conversion-optimized websites, and user-centric product experiences that communicate the urgency and opportunity of sustainable construction. From LEED-certified developments to net-zero building technologies, we translate complex environmental solutions into compelling narratives that resonate with investors, partners, and planet-conscious customers.

Modern sustainable green building with solar panels and living walls showcasing eco-friendly architecture

Our Sustainable Design Services

Comprehensive eco design solutions from brand strategy to digital experiences, purpose-built for green building innovators.

Brand Positioning for Green Building

Story-first market positioning that differentiates your sustainable construction venture. We craft value propositions that communicate environmental impact, competitive advantage, and stakeholder alignment through data-driven positioning frameworks tailored for LEED projects and net-zero building technologies.

Visual Identity for Eco Ventures

Build trust with sustainability-focused stakeholders through professional visual systems. We design logo systems, eco-conscious color palettes, and comprehensive brand elements that establish credibility with green building councils, impact investors, and environmentally conscious decision-makers.

Website Design & Development

Conversion-optimized websites that accelerate pilot programs and unlock catalytic capital. From site architecture to SEO-focused builds, we create fast-loading, mobile-responsive experiences that showcase sustainable building innovations and generate qualified leads for enterprise partnerships.

Product UX for Energy Platforms

User-centered design for complex sustainability workflows. We map user journeys for facility managers and building operators, create intuitive wireframes for energy management systems, and prototype interactions that boost adoption of green building technologies.

Landing Pages for Campaigns

High-converting single-page experiences for green building initiatives. Optimized for pilot programs, investor lead generation, and demo requests, our landing pages strategically place trust signals and CTAs to maximize conversions from sustainability-focused campaigns.

Brand Guidelines Development

Comprehensive brand standards that scale with your green building venture. We document usage rules, compile asset libraries, and establish voice frameworks that ensure consistency across teams, agencies, and stakeholder touchpoints as you grow.

Purpose-Driven Solutions

Design Excellence That Scales Sustainable Impact

At What if Design, we understand that sustainable green building requires more than technical innovation—it demands compelling communication that bridges the gap between environmental ambition and market reality. Our eco design solutions are built on deep expertise in both architectural thinking and digital strategy, informed by Akhila's background designing LEED buildings and $100M+ urban interventions. We've helped green building ventures raise multiple investment rounds, accelerate pilot programs with major utilities, and establish thought leadership in competitive sustainability markets. Whether you're commercializing net-zero construction technologies or scaling energy-efficient retrofit solutions, our remote-first team delivers institutional-grade design work at startup speed.

Design team collaborating on sustainable building project with blueprints and digital mockups
Proven Results

Trusted By Climate Innovators

Join leading green building ventures who've accelerated growth through strategic design partnerships.

"They very quickly understood the kind of messaging that was important to us and how to translate that into a compelling visual experience. I can't recommend them enough!"

Keenan Johnson
Keenan Johnson

"Working with What If has been transformative — faster feature roll outs, reduced development costs, and a fantastic user experience. They quickly understood our vision and offered proactive ideas"

Kent Costello
Kent Costello

"The extremely high quality of outputs with fast turn around times and availability of team at short notice has been perfect for our requirements"

Ayush Banerjee
Ayush Banerjee

"They very quickly understood the kind of messaging that was important to us and how to translate that into a compelling visual experience. I can't recommend them enough!"

Keenan Johnson
Keenan Johnson

"Working with What If has been transformative — faster feature roll outs, reduced development costs, and a fantastic user experience. They quickly understood our vision and offered proactive ideas"

Kent Costello
Kent Costello

"The extremely high quality of outputs with fast turn around times and availability of team at short notice has been perfect for our requirements"

Ayush Banerjee
Ayush Banerjee

"They very quickly understood the kind of messaging that was important to us and how to translate that into a compelling visual experience. I can't recommend them enough!"

Keenan Johnson
Keenan Johnson

"Working with What If has been transformative — faster feature roll outs, reduced development costs, and a fantastic user experience. They quickly understood our vision and offered proactive ideas"

Kent Costello
Kent Costello

"The extremely high quality of outputs with fast turn around times and availability of team at short notice has been perfect for our requirements"

Ayush Banerjee
Ayush Banerjee
The What if Design Difference

Why Choose What if Design?

We bring architectural expertise and climate focus to every sustainable building project.

Climate-Native Expertise

Design Declares certified with deep understanding of sustainability metrics, LEED standards, and green building compliance requirements.

Architectural Foundation

Co-founder Akhila's experience designing innovative LEED buildings and urban interventions impacting millions informs every sustainable construction project.

Speed & Value

3x cheaper than hiring in-house senior designers with turnaround times as fast as 48 hours to weeks.

Full-Service Partnership

From brand positioning to website development to product UX—comprehensive support for every stage of green building commercialization.

Meet The Sustainable Design Team

Climate-focused designers with architecture and business expertise.

Akhila Kosaraju, Co-founder of What if Design

Akhila Kosaraju

Co-founder

Before co-founding What if Design in 2020, Akhila was at the forefront of sustainable architecture, designing innovative LEED-certified buildings and urban interventions worth over $100 million that positively impacted millions of people. Her architectural training at IIT Kharagpur combined with hands-on experience in green building design gives her unique insight into the challenges facing sustainable construction ventures. Akhila understands the complexity of translating environmental performance metrics into compelling market narratives, having worked directly with developers, municipal authorities, and building operators on large-scale sustainability projects. This deep domain expertise allows her to bridge the gap between technical building science and strategic design thinking. At What if Design, she leads projects that help green building innovators communicate their environmental impact, establish credibility with LEED councils and impact investors, and accelerate adoption of net-zero construction technologies. Her architectural lens ensures every brand identity, website, and digital experience authentically represents the rigor and ambition of sustainable building solutions.

Tejas Mahajan, Co-founder of What if Design

Tejas Mahajan

Co-founder

Tejas brings strategic business acumen to What if Design's sustainable building practice, having driven growth initiatives for OYO across three countries and trained over 1,700 people throughout India before co-founding the studio in 2020. His experience scaling operations in fast-paced environments informs his approach to helping green building ventures achieve rapid market penetration. Tejas understands the critical importance of aligning design strategy with business outcomes—whether that's accelerating pilot programs with major utilities, generating qualified leads from enterprise buyers, or creating investor materials that unlock catalytic climate capital. At What if Design, he leads client partnerships that translate environmental ambitions into measurable commercial success. Tejas's background in training and organizational development makes him particularly effective at helping sustainable construction companies articulate complex value propositions to diverse stakeholder audiences, from facility managers evaluating energy management systems to CFOs assessing ROI on net-zero building technologies. His focus on strategic alignment ensures every brand positioning, website, and product experience drives meaningful business results while advancing climate impact.

Frequently Asked Questions

How much does an eco-friendly house cost?

Eco-friendly house costs vary significantly based on certification level, technology choices, and market location. Entry-level green homes may cost 5-10% more than conventional construction, while net-zero or passive house designs can add 15-25% premium. However, operational savings from reduced energy consumption, water efficiency, and lower maintenance typically offset initial investments within 7-12 years. Many sustainable building technologies like solar panels, high-efficiency HVAC systems, and smart building controls now achieve cost parity or savings versus conventional systems when factoring in utility incentives and long-term performance. Our design services help green building companies clearly communicate both upfront costs and lifecycle value propositions to homeowners and developers.

What are the 5 basic principles of green building design?

What is your typical project timeline for sustainable building design work?

Do you understand LEED certification and green building standards?

How much do your eco design services cost?

Can you help with both brand strategy and website development?

Do you work with early-stage sustainable building startups?

What makes What if Design different from other design agencies?

Still Have Questions About Our Eco Design Services?

Talk to our sustainable design experts for a free consultation on your green building project.

Ready to Transform Your Sustainable Building Vision?

Tell us about your green building project and we'll respond within 24 hours with next steps and timeline.

Contact Us Today

For immediate assistance, feel free to give us a direct call at You can also send us a quick email at team@whatifdesign.in