Brand Positioning
Define your market position with story-first frameworks, competitive analysis, and clear value propositions that resonate with investors and customers. Align stakeholders and differentiate your startup in crowded markets.
Launch your startup with a professional web presence that drives results without breaking the bank. Our tailored design packages help early-stage companies establish credibility, attract investors, and convert visitors into customers—all at a fraction of traditional agency costs. From brand identity to conversion-focused websites, we deliver strategic design that grows with your business.
Complete design solutions to help your startup launch, grow, and compete—from initial brand strategy to full-scale website development.
Define your market position with story-first frameworks, competitive analysis, and clear value propositions that resonate with investors and customers. Align stakeholders and differentiate your startup in crowded markets.
Build a professional brand foundation with logo systems, color palettes, typography, and design guidelines that establish instant recognition and credibility across all touchpoints.
Launch conversion-focused websites that tell your story, showcase your product, and drive business results. Includes strategic site mapping, wireframes, responsive design, and SEO-optimized Webflow builds.
Create high-converting single-page experiences optimized for campaigns, product launches, and lead generation. Perfect for testing market demand and capturing investor interest quickly.
Design intuitive user experiences and pixel-perfect interfaces for your product. Includes user journey mapping, wireframes, prototypes, and usability testing to ensure effortless customer interactions.
Scale your design capabilities with flexible monthly retainers for pitch decks, marketing collateral, website updates, and rapid iterations as your startup grows and evolves.
Startups face unique challenges: tight budgets, rapid timelines, and the need to compete with established players. Our packages deliver senior-level design expertise at 3x lower cost than hiring in-house, with turnaround times measured in days, not months. We've helped startups raise funding rounds, win enterprise pilots, and establish market credibility through strategic design that prioritizes business outcomes over decorative aesthetics.
See how we've helped early-stage companies launch, grow, and raise capital through strategic design.
"They very quickly understood the kind of messaging that was important to us and how to translate that into a compelling visual experience. I can't recommend them enough!"
"Working with What If has been transformative — faster feature roll outs, reduced development costs, and a fantastic user experience. They quickly understood our vision and offered proactive ideas"
"The extremely high quality of outputs with fast turn around times and availability of team at short notice has been perfect for our requirements"
"They very quickly understood the kind of messaging that was important to us and how to translate that into a compelling visual experience. I can't recommend them enough!"
"Working with What If has been transformative — faster feature roll outs, reduced development costs, and a fantastic user experience. They quickly understood our vision and offered proactive ideas"
"The extremely high quality of outputs with fast turn around times and availability of team at short notice has been perfect for our requirements"
"They very quickly understood the kind of messaging that was important to us and how to translate that into a compelling visual experience. I can't recommend them enough!"
"Working with What If has been transformative — faster feature roll outs, reduced development costs, and a fantastic user experience. They quickly understood our vision and offered proactive ideas"
"The extremely high quality of outputs with fast turn around times and availability of team at short notice has been perfect for our requirements"
We understand startup realities because we've lived them—and we've designed the tools that help startups win.
Get senior-level design expertise at 3x lower cost than hiring full-time designers, with flexible packages that fit seed-stage budgets.
Launch in weeks, not months. We deliver designs in 48 hours to 12 weeks depending on scope, matching the speed startups need to compete.
Every design decision ties to business outcomes—whether that's raising your Series A, winning enterprise pilots, or driving product signups.
Work seamlessly with our distributed team across time zones. We've perfected remote workshops and async workflows for maximum efficiency.
Design leaders who've scaled products used by millions.
Co-founder
Before co-founding What if Design, Akhila was designing innovative LEED-certified buildings and leading urban interventions worth over $100M that impacted millions of people. Her architectural background brings a systems-thinking approach to digital design, ensuring every website and brand identity is built on solid strategic foundations. Akhila leads our brand positioning and visual identity work, helping startups craft compelling narratives that resonate with investors and customers alike. She studied architecture at IIT Kharagpur, where she first collaborated with Tejas on design projects that would eventually become What if Design.
Co-founder
Tejas drove business growth for OYO across three countries and designed training programs for 1,700+ people throughout India before co-founding What if Design. His experience scaling operations and building teams gives him unique insight into the organizational challenges startups face as they grow. Tejas leads our UX and product design practice, ensuring every interface we create drives measurable business results. He brings a growth mindset to design, constantly testing and iterating to optimize conversion rates and user engagement. Tejas studied architecture at IIT Kharagpur alongside Akhila, where their collaborative approach to problem-solving first took shape.
How much do your web design packages cost for startups?
Our packages range from $2,699/month for ongoing design support to one-time projects starting around $15,000-$40,000 for complete brand and website builds. We're 3x cheaper than hiring in-house senior designers, and we offer flexible payment options including monthly retainers and quarterly discounts to fit startup budgets.
How long does it take to complete a startup website project?
Do you offer packages specifically for pre-seed or seed-stage startups?
Can you help us create pitch decks for investor presentations?
What platforms do you build websites on?
Do your packages include ongoing support after launch?
How does remote collaboration work with your team?
What makes your approach different from other web design agencies?
Schedule a free consultation to discuss your project and get a custom package recommendation.
Tell us about your startup and goals. We'll respond within 24 hours with next steps and package recommendations.
For immediate assistance, feel free to give us a direct call at You can also send us a quick email at team@whatifdesign.in
For immediate assistance, feel free to give us a direct call at You can also send us a quick email at team@whatifdesign.in